Brands and products international management

  • ECTS

    7 crédits

  • Composante

    Montpellier Management

Liste des enseignements

  • International marketing of brands and products

    6h

  • International standards and quality management

    2 crédits18h

  • International media relations

    3 crédits22h

  • Product launch marketing and communication plan in Europe

    6h